Compliance You
Can Trust
Compliance isn't a checkbox for us — it's the foundation of the network. Clean traffic protects buyers, clear rules protect publishers, and full transparency protects everyone. Here's exactly how we keep it that way.
We'd rather lose a call than win a complaint. Every campaign on V7 is built to be compliant, recorded, and traceable back to a real consumer who chose to call.
The pillars of a clean network
Every offer, landing page, and traffic source is held to these standards before it goes live — and monitored after.
TCPA-conscious traffic
Our calls are inbound-first — the consumer initiates contact after searching and choosing to dial. No outbound dialing of purchased lists, keeping traffic on the safe side of TCPA best practices.
Call recording & consent
Recording runs on every call for quality assurance and dispute resolution, with consent handling configured per state and per buyer requirements.
Approved creatives & LPs
Every landing page, ad, and call flow is reviewed and approved before launch. Required disclosures and buyer-specific language are implemented up front.
Strict traffic standards
We require clean, consent-based inbound calls only. Publishers disclose their sources, and anything that doesn't meet the standard is excluded before it ever reaches a buyer.
Real-time monitoring
Calls, sub-IDs, and dispositions are monitored as they happen. Quality scoring and billable-duration thresholds keep junk out and protect payouts on both sides.
Fraud & spam protection
Automated filtering blocks spoofed numbers, repeat spam callers, and suspicious patterns — so buyers only pay for genuine, qualified consumer calls.
Data & privacy care
Consumer data is handled responsibly and only shared with the buyer the consumer is being connected to. We don't run co-reg or resell consumer data.
Do-Not-Call respect
We honor Do-Not-Call principles and work within each buyer's DNC and suppression requirements, keeping the consumer experience clean and respectful.
Full transparency
Buyers and publishers see the same truth: live reporting, recordings, and dispositions. Nothing is hidden — transparency is how trust is earned and kept.
What we never allow
Drawing a hard line is what keeps the good traffic flowing. These are non-negotiable across every campaign and every publisher.
Incentivized traffic
No rewards, points, or payment to consumers in exchange for calling. Intent must be real.
Robocalls & auto-dialers
No automated outbound dialing or pre-recorded blasts. Inbound, consumer-initiated only.
Bot & fake traffic
No bots, click farms, or artificially generated calls. Every call is a real person.
Co-registration data
No co-reg lists or resold consumer data dressed up as fresh inbound calls.
Caller-ID spoofing
No misrepresenting the origin of a call. Numbers and routing must be genuine.
Misleading claims
No false promises, fake urgency, or misrepresenting the brand or offer to consumers.
Compliance is continuous
Approval isn't a one-time gate. We watch quality and compliance from the first test call onward.
Vet & approve
Publishers disclose traffic sources; creatives and LPs are reviewed and approved before any traffic goes live.
Test & verify
Test calls confirm routing, recording, and that traffic matches what was approved before scaling.
Monitor live
Calls, sub-IDs, durations, and dispositions are tracked in real time, with fraud and spam filtering active.
Review & act
Recordings and patterns are reviewed. Anything off-standard is paused, investigated, and corrected fast.
Compliance that works for everyone
Your brand & risk, protected
- Inbound, TCPA-conscious traffic that respects your compliance rules
- Recordings & dispositions on every call for full traceability
- Approved creatives & your required disclosures in place
- Fraud filtering so you pay only for genuine consumer calls
Clear rules, no surprises
- Compliance guidelines shared up front before you run traffic
- Transparent return windows — no open-ended chargebacks
- Real-time reporting so you always know how your traffic performs
- A dedicated manager to help you stay compliant and scale safely
See something off? Tell us.
Compliance is a shared responsibility. If you're a buyer, publisher, or consumer with a concern about a call or campaign, reach out and our team will review it promptly and confidentially.
Report a ConcernQuestions, answered
Is your traffic TCPA compliant?
Our traffic is inbound-first and TCPA-conscious. The consumer initiates the call after searching and choosing to dial — there's no outbound dialing of purchased lists on our end. We keep recordings and timestamped data so any call is traceable to a real consumer action, and we implement buyer-specific disclosures and excluded states before going live. We're not a law firm, so buyers should always confirm their own compliance requirements with their counsel.
Are all calls recorded?
Yes. Recording runs on every call for quality assurance and dispute resolution, with consent handling configured by state and by each buyer's requirements. Buyers get access to recordings and dispositions in real time.
What traffic do you prohibit?
We do not allow incentivized traffic, robocalls/auto-dialers, bots or fake traffic, co-registration data, caller-ID spoofing, or misleading claims. Publishers must disclose their sources, and anything outside our standards is excluded.
How do you monitor compliance over time?
Compliance is continuous. We vet and approve creatives before launch, verify with test calls, monitor calls and dispositions in real time with fraud and spam filtering, and review recordings and patterns — pausing and correcting anything off-standard quickly.
Do you support Jornaya, TrustedForm, or specific disclosures?
Where a buyer requires lead/call certification or specific disclosure language, we work with you to implement it before the campaign goes live. Tell your account manager what your buyer or carrier needs.
How do I report a compliance concern?
Use the "Report a Concern" button on this page or message us on WhatsApp. Buyers, publishers, and consumers can all raise concerns, and our team reviews them promptly and confidentially.
This page describes V7 Agency's compliance practices and standards. It is not legal advice. Buyers and publishers are responsible for confirming their own regulatory obligations with qualified counsel.
Partner with a network that plays it clean
Compliant traffic, transparent reporting, and a team that protects your business. That's how V7 keeps both buyers and publishers for the long run.